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Archive for November, 2006

Did The Guru Recommend A Great Web Site and Blog Hosting Solution or Was It A Cleverly Disguised Affiliate Program Promotion?

November 27th, 2006 steve No comments

Did The Guru Recommend A Great Web Site and Blog Hosting Solution or Was It A Cleverly Disguised Affiliate Program Promotion?

Recently a very popular internet marketer whose reputation developed teaching list building published an article on selecting a web hosting service for your web site and blog. Upon closer inspection it appears the primary purpose of the recommendation was to develop affiliate revenue. Here is how I have come to that conclusion:

I started an Internet Service Provider company in 1996 and have since moved to outsourcing all my hosting requirements. Not following sound selection and backup advise can be disastrous. This is a very important topic and the selection criteria detailed in the guru’s article was valuable.

Upon reviewing the recommended service and pricing for hosting I concluded this solution was designed to make money for the person recommending it. The cost for the service recommended by the guru is $24.95 a month plus a one time $10 fee for each new domain name added to the server. The referring person or affiliate receives $10 per month for as long as the person remains a customer. The hosting company nets $14.95. which is a fair price.

Let’s look at the economics from a customer point of view. First adding new domain names requires little or no additional resources by the hosting company. Why the incremental fee of $10 per domain? The company I use has similar bandwidth and storage capacity as the one recommended by the guru, no additional fee for adding domains.

I have added more than 30 domains with everything working fine. I estimate I will have nearly 100 domains hosted before needing to upgrade. Support is excellent. I have used support five or six times this year and each time except once, there was something I was doing incorrectly. Technical support was always respectful and helpful. The price for this service is $14.95 per month.

My hosting company also pays a referral fee and I am an affiliate. They pay me for sign-ups and it is a one time payment. There program recognizes the value of receiving referrals and allows their pricing to remain very competitive for the every user.

After having my own servers with dedicated T-1′s, leased dedicated servers and shared hosting accounts, I can tell you that I absolutely endorse Host Gator. Is that the best hosting company for you? I have no idea. I am happy to say it works very well for me.

The guru’s $24.95 solution is mostly about the guru receiving $10 a month per new sign-up. There is nothing wrong with that as long as you don’t mind paying $24.95 for a $14.95 service.

Be well and prosper,
Steve Pohlit
Business Development Consulting

Steve Pohlit has more than 20 years experience running very large and medium sized companies. Steve now consults personally with clients to design and implement processes that will deliver improved business performance for the long term. Most projects are self-funding within 90 days. The client then experiences a very high return on investment. Learn more about the process of Increasing Profits by 30% or More In 90 Days or Less by visiting http://www.stevepohlit.com or you can call 727-587-7871 and speak with Steve directly.

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Research Worth $ Millions for $.35 – Yes Thirty Five Cents

November 23rd, 2006 steve No comments

I purchased the Thanksgiving local newspaper for $.35 for the ads. There is wisdom in those ads that is worth tons of money.

Did you know Target has one of the hottest niche products featured on its key pages promoting Friday and Saturday specials? Do you know what that product is or even how I know it is that hot? Do you wonder why the other retailers missed it? I don’t wonder I know precisely why. Do you want to know what that product is? Look up my email contact information at www.stevepohlit.com and drop me a line.

Do you know that Best Buy has black Friday specials that are so hot they are giving tickets out starting at 4AM for people who want in at 5AM? Are any other retaileres doing this? None that I found. Do you think someone will start Black Friday at 12:01 AM sometime soon? I’ll bet on it. Do I agree with any of that? Doesn’t matter. The only thing that counts if you are retailer is the gross margin in the cash register. There will be some winners? Want to know who they are? I will tell you who will be the big winners this selling season in one week. Subscribe to Steve Reports and don’t miss it.

Did you notice the extensive joint ventures done by Circuit City, Best Buy, and other major chains? Did you know that these deals started nearly a year ago? Do you think you can learn a few things from what is working and what is not working this season and apply them to your business?

Do you know that most small businesses and entrepreneurs will ignore the reasons for others succeeding that are right in front of them? Now you know that some of these lessons can be found by spending 35 cents on Thanksgiving.

Do you think there is insight on what item are hot in the 6AM – 11AM specials offered on Black Friday? (Excluding Best Buy and several others who are now stating at 5 AM)

Do you want to be a store manager of a store opening at 5 AM on the day after Thanksgiving? Can you imagine what you are thinking about all day Thanksgiving? Do you know how companies are able to find and motivate people to do this the day after Thanksgiving?

The above is just a short list of what came to mind as I studied the Black Friday ads. Some would say I was working. I happened to see Warren Buffet being interviewed recently and he was laughing talking about loving what he does. His quote was along the lines of ” I tap dance to work every day. I have more money than nearly everyone else and it doen’t matter, I just love what I do”

I love what I do and you will see more evidence of how I am helping others gain tremedous value in their business by paying attention to what works.

Now if you used the Thanksgiving ads to wrap the scraps from dinner, you will want to find the copies not sold in the morning at your local convenience store waiting to be picked up and grab yourself another copy.

The Christmas Shopping Marketing Games Are Out In Full – Enjoy The Full Show

Be well and prosper,
Steve Pohlit
Business Development Consulting

Steve Pohlit has more than 20 years experience running very large and medium sized companies. Steve now consults personally with clients to design and implement processes that will deliver improved business performance for the long term. Most projects are self-funding within 90 days. The client then experiences a very high return on investment. Learn more about the process of Increasing Profits by 30% or More In 90 Days or Less by visiting http://www.stevepohlit.com or you can call 727-587-7871 and speak with Steve directly.

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Pay Per Lead Free Report – Read It

November 21st, 2006 steve No comments

Several days ago , I got an email from a marketing acquaintance with an
exciting new FREE report about one of the hottest topics of the
last six months… CPA (Cost Per Action), which is the term that’s become the
industry watchword for PPL (Pay Per Lead)

You were one of the first to read about this. A number of so called “heavy marketing hitters” are just beginning to offer this report. My readers had this in their hands within about an hour of it’s release.

It’s a pretty impressive report, and I am very interested in it as as a viable alternative to Adsense! If you are working Adsense then I know you will be to.

I am personally working on putting it to use along WITH my Adsense!

Take a look and see what the buzz is all about is about! The report is FREE!!

Pay per Lead Report

Be well and prosper,
Steve Pohlit
Business Development Consulting

Steve Pohlit has more than 20 years experience running very large and medium sized companies. Steve now consults personally with clients to design and implement processes that will deliver improved business performance for the long term. Most projects are self-funding within 90 days. The client then experiences a very high return on investment. Learn more about the process of Increasing Profits by 30% or More In 90 Days or Less by visiting http://www.stevepohlit.com or you can call 727-587-7871 and speak with Steve directly.

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Derek Gehl Writes: One of the best internet marketing tools out there just got even easier to use!

November 21st, 2006 steve No comments

(Click Here to Visit Derek Gehl’s Blog)

One of the best internet marketing tools out there just got even easier to use!

Blogs are flat out one of the BEST internet marketing tools you can use to continually publish fresh content and thereby boost your search engine rankings.

But if you’ve been thinking that setting up and launching your own blog is either:

a. Too much work

… or

b. Too complicated

… good news just in!

Blogger.com — Google’s do-it-yourself blog service — has just rolled out Blogger Beta, a new version that’s intended to make blogging even easier.

Like regular Blogger blogs, Beta blogs are free. Plus, they’ve also got a bunch of cool new features, like:

* Drag-and-drop layout design so you can customize the look of your blog and change colors and fonts more easily

* Tag-specific keywords in your posts that will alert the search engines to your content and increase the chances your blog will show up in search engine results

* Seamless integration with Google AdWords that allows you to publish AdWords on your site with one touch of a button

Unlike with the original Blogger blogs, you’ll need a Google account to open a Beta blog.

And if you’ve already got a Blogger blog, you can transfer your posts over to it in just minutes. But be warned: once you switch to the new version, you can’t go back!

Also, I’ve heard rumours that it’s currently difficult/impossible to transfer a blog on Blogger Beta to a non-blogspot.com domain. So if you’re thinking about getting your Blogger blog hosted elsewhere in the near future, you’ll probably want to wait until the new version is out of Beta before you decide to upgrade to it.

Blogs are still one of the coolest internet marketing tools around when it comes to spreading the word about your business! If you don’t already have a blog, consider checking out Blogger Beta at: https://beta.blogger.com/start

Be well and prosper,
Steve Pohlit
Business Development Consulting

Steve Pohlit has more than 20 years experience running very large and medium sized companies. Steve now consults personally with clients to design and implement processes that will deliver improved business performance for the long term. Most projects are self-funding within 90 days. The client then experiences a very high return on investment. Learn more about the process of Increasing Profits by 30% or More In 90 Days or Less by visiting http://www.stevepohlit.com or you can call 727-587-7871 and speak with Steve directly.

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What Is Pay Per Lead (PPL)?

November 20th, 2006 steve No comments

What Is Pay Per Lead (PPL)?

It’s One Of The Easiest Ways To Make Money Online!

The two monetization models that you are most probably already familiar with are (1) Pay Per Click and (2) Pay Per Sale (affiliate sale).

Question: What Is Pay Per Click (PPC)?

Answer: You display PPC ads on your web pages. A visitor clicks on an ad. You make money per click. This is usually a small amount; mostly in cents.

The visitor’s action is clicking.

Question: What is Pay Per Sale (PPS or Affiliate Sale)?

Answer: You display an affiliate ad/link for Product AAA on your website. A visitor clicks on the ad/link and is taken to Product AAA website. If the visitor buys Product AAA, you make an affiliate commission.

The visitor’s action is buying. It’s a cash-conversion action. The visitor has to buy in order for you to make money.

Question: What about Pay Per Lead?

Answer: It is somewhere between these two monetization models:

PPC – PPL – PPS

Here’s how it works… very simple:

You display Pay Per Lead ads on your website.

Visitors click on the ads and are taken to the merchants/advertisers’ websites.

The merchant usually offers the visitor something valuable for free, in return for taking some form of action, which does not include buying anything.
Pay-per-lead programs are generally designed to promote some type of free product or service.

You make commissions for every person who performs the non-cash conversion action.

Again, people do not have to buy anything in order for you to make money!

What Types Of Action Are Visitors Required To Take?

Here are some:

- Signing up for a newsletter or opt-in list. Visitor signs up, you make money/Pay Per Lead commissions!

- Taking a poll or filling out a survey. Visitor participates in a survey, you make money/Pay Per Lead commissions!

- Supplying contact information like a name/email address. Visitor fills in his/her contact info, you make money/Pay Per Lead commissions!

- Filling a form. Visitor fills in a form, you make money/Pay Per Lead commissions

- Joining a free program. Visitor joins a free program, you make money/Pay Per Lead commissions.

Pay Per Lead Power Ads Systemâ„¢ is the Quickest and Easiest Solution for (1) Creating, (2) Managing and (3) Maximizing Your Revenues From Pay Per Lead Ads!

Pay Per Lead Power Ads Systemâ„¢ is made up of three heavyweight software solutions:

(1) Pay Per Lead Networks/Programs Research Center

(2) Pay Per Lead Ad-Units Creator

(3) Pay Per Lead Keyword Ads Generator

No software to download, upload, install, update.

Manage everything from an easy browser interface. Complete, 24/7 control over your own account, via an online control panel.

Click Here For Detailed Information On Pay Per Leads

Be well and prosper,
Steve Pohlit
Business Development Consulting

Steve Pohlit has more than 20 years experience running very large and medium sized companies. Steve now consults personally with clients to design and implement processes that will deliver improved business performance for the long term. Most projects are self-funding within 90 days. The client then experiences a very high return on investment. Learn more about the process of Increasing Profits by 30% or More In 90 Days or Less by visiting http://www.stevepohlit.com or you can call 727-587-7871 and speak with Steve directly.

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